Politique de confidentialité

Last updated: August 1, 2026

Reformesa (operated by ESIM4HOLIDAY Limited Liability Company) operates this store and website, including all related information, content, features, tools, products, and services, to provide you, as a customer, with a personalized shopping experience (the "Services"). Reformesa is a store powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you access or use the Services, make a purchase or other transaction, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy governs with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By accessing and using the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described here.

Personal Information We Collect or Process

When we use the term "personal information," we mean information that identifies, relates to, or could reasonably be linked with you. Personal information does not include information that is collected anonymously or that has been made non-identifiable. We may collect or process the following categories of personal information, depending on how you interact with the Services, where you live, and to the extent permitted or required by applicable law:

  • Contact details, including your name, billing address, shipping address, phone number, and email address.
  • Financial information, including credit card, debit card, and bank account numbers, payment card information, bank account information, transaction details, payment method, payment confirmation, and other payment details.
  • Account information, including your username, password, security questions, preferences, and settings.
  • Transaction information, including items you view, place in your cart, add to a wishlist, purchase, return, exchange, or cancel, along with your purchase history.
  • Your communications with us, including information you provide when contacting customer service or otherwise messaging us.
  • Device information, including information about your device, browser, or network connection, your IP address, and other unique identifiers.
  • Usage information, including information about how you interact with the Services, such as how and when you access or use them.

Sources of Personal Information

We may collect personal information from the following sources:

  • Directly from you — when you create an account, access or use the Services, communicate with us, or otherwise provide us with your personal information;
  • Automatically through the Services — including from your device when you use our products or services, or access our website, and through cookies and similar technologies;
  • From our service providers — when we engage them to implement certain technology and when they collect or process your personal information on our behalf;
  • From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us and which Services you use, we may use your personal information for the following purposes:

  • To provide, tailor, and improve the Services. We use your personal information to provide the Services to you, including to fulfill our contract with you, process payments, process your orders, remember your preferences and items of interest, send you order and account-related notifications, process returns, exchanges, or other transactions, create and maintain your account, arrange shipping, facilitate returns and exchanges, enable you to post reviews, and otherwise create a personalized shopping experience — for example, by recommending products related to your purchases.
  • Marketing and advertising. We use your personal information for marketing and promotional purposes, such as sending you marketing, advertising, and promotional communications by email, text message, or postal mail, and to show you online advertisements for products or services on our Services or other websites, including based on items you have previously purchased or added to your cart, and your other activity on the Services.
  • Security and fraud prevention. We use your personal information to authenticate your account, provide a secure payment and shopping experience, detect, investigate, or respond to fraudulent, illegal, or malicious activity, protect public safety, and secure our Services. If you create an account, you are responsible for keeping your account credentials safe. We strongly recommend that you do not share your username, password, or other access details with anyone.
  • To communicate with you. We use your personal information to provide customer support, respond to your requests, and maintain our business relationship with you.
  • For legal reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, to investigate or participate in civil discovery, litigation, or other legal proceedings, and to enforce our terms or policies, or investigate potential violations of them.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes, in accordance with this Privacy Policy. These circumstances may include:

  • With Shopify, vendors, and other third parties who provide services on our behalf (for example, IT management, payment processing, data analytics, customer service, cloud storage, fulfillment, and shipping).
  • With business and marketing partners to provide marketing services and advertising to you. For example, we use Shopify to support personalized advertising through third-party services, based on your online activity across different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on where you live, you may have the right to direct us not to share information about you for these purposes. You can exercise this right by contacting us using the details below.
  • When you direct us, request, or otherwise consent to the disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations.
  • With our affiliates or otherwise within our corporate group.
  • In connection with a business transaction such as a merger or bankruptcy proceeding, to comply with any applicable legal obligation (including in response to lawful requests from public authorities), to enforce applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or third parties.

Our Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve the Services. Information you submit to the Services will be shared with Shopify, and with third parties that may be located in countries other than your own, in order to provide and improve the Services. Additionally, to help protect, grow, and improve our business, we use certain enhanced features made available by Shopify that use data and information from your interactions with our store, as well as other merchants and Shopify. In these circumstances, Shopify is responsible for processing your personal information, including responding to requests to exercise your rights over that information. To learn more about Shopify's use of your personal information, see Shopify's Consumer Privacy Policy. Depending on where you live, you may be able to exercise certain rights related to your personal information through Shopify's privacy portal.

Third-Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms of use. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on them. Information you provide on public or semi-public venues, including information you share on third-party social media platforms, may also be visible to other users of the Services or the third-party platform, without restriction on how that information may be used. Including a link does not imply our endorsement of the linked site, its owner, or its operator.

Children's Data

The Services are not intended for use by children, and we do not knowingly collect personal information about children under the age of majority in their jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the details below to request deletion. As of the effective date of this Privacy Policy, we do not have actual knowledge that we "share" or "sell" (as those terms are defined by applicable law) personal information of individuals under 16 years of age.

Security and Retention of Your Information

Please note that no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." Any information you send us may not be secure while in transit. We recommend that you do not use unsecure channels to send us sensitive or confidential information.

How long we retain your personal information depends on factors such as the need to retain it to manage your account, provide the Services, comply with our legal obligations, resolve disputes, or enforce other applicable contracts or policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights regarding your personal information. These rights are not absolute, may apply only in certain circumstances, and, in some cases, we may decline a request as permitted by law.

  • Right to access / know. You may have the right to request access to personal information we hold about you.
  • Right to delete. You may have the right to request that we delete personal information we hold about you.
  • Right to correct. You may have the right to request correction of inaccurate personal information we hold about you.
  • Right to data portability. You may have the right to receive a copy of personal information we hold about you and to request its transfer to a third party, in certain circumstances and subject to certain exceptions.
  • Right to opt out of targeted advertising. Depending on where you live, you may have the right to opt out of the "sale" or "sharing" of your personal information, or of processing that is considered "targeted advertising" under applicable law. You can exercise this right by contacting us using the details below. If you visit our site with the Global Privacy Control opt-out signal enabled, we will, depending on your location, treat that as an opt-out request for the browser and device you're using. To learn more about Global Privacy Control, visit globalprivacycontrol.org. Aside from Global Privacy Control, we do not currently respond to other "Do Not Track" browser signals.
  • Managing communication preferences. We may send you promotional emails. You can opt out at any time using the unsubscribe link in those emails. If you unsubscribe, we may still send you non-promotional emails, such as those about your account or orders.

If you are a resident of the UK or the European Economic Area, subject to applicable local law, you may also have the following rights in addition to those listed above:

  • Restrict or object to processing. You may have the right to ask us to stop or restrict our processing of your personal information for certain purposes.
  • Withdraw consent. Where we rely on your consent to process your personal information, you have the right to withdraw that consent at any time. Withdrawal does not affect the lawfulness of processing carried out before you withdrew consent.

You can exercise these rights by contacting us using the details provided below. To learn more about Shopify's use of your personal information and the rights you may have with respect to data Shopify processes, see privacy.shopify.com.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before we can process certain requests, as permitted or required by applicable law. Consistent with applicable law, you may designate an authorized agent to submit requests on your behalf; we may require the agent to provide proof of your authorization and may still require you to verify your identity directly with us. We will respond to your request within the timeframe required by applicable law.

Complaints

If you wish to raise a concern about our use of your personal information, please contact us using the details below. Depending on where you live, you may also have the right to lodge a complaint with your local data protection authority. For the EEA, a list of supervisory authorities is available here.

International Transfers

Please note that we may transfer, store, and process your personal information outside the country in which you live. Where we transfer personal information out of the European Economic Area or the United Kingdom, we rely on recognized transfer mechanisms, such as the European Commission's Standard Contractual Clauses, or an equivalent mechanism issued by the relevant UK authority, unless the transfer is to a country that has been found to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this page, update the "Last updated" date, and provide notice as required by applicable law.

Contact

If you have questions about our privacy practices or this Privacy Policy, or would like to exercise any of the rights available to you, please contact us at hello@reformesa.com or by phone at +971 56 183 1064, or write to us at:

Reformesa (ESIM4HOLIDAY Limited Liability Company)
1007 N Orange St, 4th Floor #5521
Wilmington, DE 19801
United States

For purposes of applicable data protection law, we are the controller of your personal information.